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We confess
we are a neighbour of Oncard. It helps to be able to duck next door to
grasp another piece of the jig-saw which, it tuns out, is as simpler
business than it seems at first sight.
Oncard
deals in cash and like Scrooge McDuck is dedicated to the stuff. It has
$15m in the bank which covers listing fees and the salary and travel of
a small Australian management team, but the rest of the company is
off-stage in Asia, principally China where 400 or so employees in 100%
owned companies or joint ventures promote the concept of convenient,
secure, fraud-free payment technology.. Who uses it? At this point
about 7000 organisations which either want to reward employees with a
tax free component of salary, or track spending with reward and loyalty
points or who simply want to use a debit card as a promotional tool. In
Singapore Oncard manages a diners cards.. In New Zealand it operates a
popular fuel card..
Intersting
perhaps, but there are plenty of cards operators around like American
Express and Diners. There are, but they have focussed on selling debt,
not on facilitating payments. They are the mirror image of a debit
operation which earns lower interest, but rather than advance capital,
they receive it until drawn down.
After
two and a half years the business is gathering pace. It has 16 million
cards on issue, well up on last year's 8 million. Income comes from
the merchant fee, the interest on the total pool of funds advanced on
trust to Oncard (now "over" $100m*) and from part of the unspent
residual on the cards.
Perhaps
the most significant aspect is an agreement with a subsidiary of the
Bank of China, Beijing All-Payments. Surprising as it may seem, the
central bank has sought Oncard's expertise to assist in the roll out of
a national on-line payments system. China does have cheques, but is
basically leap-frogging this expensive, risk prone method of organising
bearer payments. After all, cash or debit cards are an electronic form
of bearer cheques, but with an inbult electronic clearance. It takes a
moment to absorb the significance of this step. China's commercial
presence will percolate through Asia. Guiding aspects of this will be
Oncard's Executive Chairman's with the experience of twenty five years
in the electronic payments division of ANZ, a facility for languages
and an upbeat personality. As
a package Oncard passes our cred test in several respects. It has some
well known names on the registry, it has no debt; cash representing
three fifths of its market cap; and it is doing business in high
growth, high savings economies. In all of them wads of cash are still
the basic payment system. In time it will be largely electronic.
* We've tackled Peter Abotomey a few times about what "over" means. The answer is always the same: "It means over"
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